Photo: Tru by Hilton
As they say, health is the new wealth and an increasingly substantial focus for travelers. Operators are looking future forward to meet guests where they want to be in terms of the facilitation of exercise while on property, be it in the hotel gym, in room, or outdoors. This takes keen fitness design and planning intention. Here are some considerations to keep in mind:
IN FACILITY: PRESERVE SPACE FOR MOVEMENT, INCLUDE DIGITAL GUIDANCE AND DEDICATE SPACE FOR RECOVERY
Functional Training and Recovery continue to be top trends in the fitness world. An approach built around facilitating popular training modalities with the versatility to shift and refresh is key.
IN ROOM: PLAN FOR INTEGRATION AND EFFICIENCY
Whether it’s the desire to seek out privacy or for the sheer convenience, many hotel guests wish to exercise within the space if allocated within their own rooms.
This trend well predates the quarantine guidelines of the COVID pandemic and will continue to be a strong influence on the future of hotel fitness amenities. In room fitness for the hotel guest translates into less prep before “hitting the gym” by eliminating considerations such as the need for makeup or the “right” apparel. Other concerns include the potential of running into co-workers, or in general a distaste for exercising in front of others.
TAKE IT OUTSIDE
The message is clear – Operators must design smart and efficient options that offer guests an extraordinary exercise experience for guests – anywhere, any time.